How can musicians get more out of Twitter?

One of the best ways to get attention for our music is by posting on Twitter, but how can we avoid the typical mistakes that people make online (boring tweets) and get the most coverage?
Through this series of articles, the How to Run a Band website shows us in 30 steps over 30 days how to make best use of Twitter as a musician.
Twitter for Musicians, Day 1: No One Follows the Egg! | How To Run A Band
Some of the steps may be obvious to seasoned users, but some are good insights. And even the 'obvious' ones are good to remind ourselves with.

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